Bindella is a Zurich-based catering company with 20 different restaurants in and around Switzerland. To advertise the company, walker launched the book Tanti Auguri, a thriller based in the heart of Zurich’s gastronomy scene, against the backdrop of the Bindella restaurants. The leading Swiss contemporary crime writer, Peter Zeindler, wrote the book. In order to spark interest for the full novel, the first seven chapters were printed in the Sunday newspaper prior to the release of the book. A website offered the same chapters, along with two chapters available as audio books. The book could then be ordered online. Just in time for pre-Christmas sales, Tanti Auguri was also available at major bookstores.