Pfister Results

Pfister

The Dinner

After the first three-week TV airing period, Pfister recorded a 61.1% profit increase within their mattress category, compared to the previous year. In the bedroom furniture category, there was a 29.6% increase and an overall sales growth of 13%. During the last week that the TV spot aired, mattress sales alone increased as much as 203% from the previous year.

3 Weeks, CW 5, 6, 7 2011 vs. 2010
3 Weeks, CW 5, 6, 7 2011 vs. 2010
3 Weeks, CW 5, 6, 7 2011 vs. 2010
3 Weeks, CW 5, 6, 7 2011 vs. 2010
3 Weeks, CW 5, 6, 7 2011 vs. 2010
3 Weeks, CW 5, 6, 7 2011 vs. 2010